$result = mysql_query()

Question

I am brand new to php/mysql, so please excuse my level of knowledge here, and feel free to direct me in a better direction, if what I am doing is out of date.

I am p

Answer 1

It is hard to help without knowing more. You are pumping the results into an array, are you expecting to only return one result or many banner_headline results? If you will only ever get one result then all you need to do is something like this:

PHP:

$result = mysql_query("
    SELECT `banner_headline`
    FROM `low_engagement`
    WHERE `thread_segment` = 'a3'", $connection) or die(mysql_error());
// This will get the zero index, meaning first result only
$alt = mysql_result($result,0,"banner_headline");

HTML:

---

On a side note, you should stop using mysql-* functions, they are deprecated.
You should look into PDO or mysqli