Google Play store, Can no longer see Total Installs

问题

I have a few apps on the Google play store and use the number of total installs as part of my growth plan. However as of July 16, 2018 I can no longer see the "Total Installs" in my console. It only shows "Active Installs".

Did Google just remove one of the most important numbers from the play store?

How else can I get this stat? Can I get it in another screen or maybe through an API call?

回答1:

Unfortunately, the "total user installs" metric was removed from the Statistics page in the Google Play Console a while back.

There is still a pretty simple way to get the total install count though (but it is admittedly a bit annoying). You can export a report that has your installs per month across the lifetime of your app, and sum all those together to get the total.

Go to "Statistics" for your app from the Sidebar
Make a new report where your metric from the first dropdown is "Installs by User"
Change the interval to "Monthly", and set your date range to be "Lifetime"
Export the report as a CSV, open it up in some spreadsheet software and do a sum for all of your downloads

I wrote a blog post about it here

But I think a better way than that is to just write a tool which fetches all of your reports programatically from the Google Cloud Buckets so you can just click 1 button and generate any reports you might need. I talk about how I built mine here if you want to check it out.

回答2:

The Android app for the Play Store console (still) shows the total install.

Select your app, press "VIEW DETAILS" in the "Installs by user" card, select "Lifetime" in the time span spinner.

回答3:

It seems like it is now possible again in some sort. In the dashboard of your app there is a section with the title "How are your KPIs performing?".

In that section there is both a graph for "New Users Acquired" and "Users lost" (if that view mode is enabled) which also shows the total amount. The total amount is for the given period, but that can be changed above the sections - if set to "Lifetime" it shows the total users acquired and users lost.

Be aware that there is a difference between users acquired/lost and install/uninstall events. Highlight the questionmark next to the titles to get the definition of users acquired/lost.

I hope the image below shows what I mean. I unfortunaly had to hide the actual data, but hope it still makes sense.

回答4:

Seems like it was removed from the main page for some reason but as of right now, you can still find out the total installs.

Open the dashboard in Play Console for your app, the first card you'll see is "Installs by user" which is what we need. Click "Explore report".

Click on date picker on the right and select "Lifetime".

Now you should be able to see "Total installs by user" as well as some additional stats.

回答5:

After contacting google they said it was removed in order to restructure app store stats in general.

I am focused on user-growth and this is/was an important metric for me.

Today they messed up "Active installs". All my apps show 1

Google what are you doing ? I would recommend they do get user feedback before removing features ( Agile ) as well as test changes they push into production.