How to delete a property from Google Analytics

Question

I want to delete a test property from Google Analytics, but there is no delete option on the property page. Does anyone know how to delete a property from Google Analytics?

Answer 1

You don't need to delete the property. Once you deleted last view, the property will be deleted for you automatically.

Answer 2

Google changed the UI of Analytics again, so now it looks slightly different:

Admin >> Select Property >> Property Settings >> Move to Trash Can

You now have also the possibility to move the Property to a new account instead of deleting it.

If you move the Property to the trash can ypou can restore the property within 35 days and you see the property in the Admin dropdown Property-column. You find the "Trash Can" in the "Account-Column". Here you can restore "deleted" Property and Views.

Answer 3

It is now possible to delete a property from the Admin -> Property Settings page.

Answer 4

You have to select the Property first and then under Profile click on Profile Settings. At the bottom of that page there is a "delete this profile" link:

This was really annoying, and I spent a good chuck of time trying to find this horribly hidden feature.

Answer 5

UPDATE/EDIT – December 5, 2014 : Converted this to community wiki… feel invited to edit and update.

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UPDATE/EDIT – AUGUST 1, 2014

Google has done it again… they changed the design. But they also made things a bit simpler and more logic. Go to Administration → Property Settings and look for the Delete Property link at the right-bottom of the page. Click that link to delete the property.

Here’s a schreenshot of the current (2014-08-01) interface, pointing to the link you’re looking for…

Note that the RGB noise is not part of the Google design. I added that to protect personal information. ;)

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Stop reading here…

What follows was my original answer, which has been rendered obsolete by Google’s design update on 2014-08-01. For potential reference purposes, I’ve decided to not yet remove that outdated info…

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Google decided to move that feature into the View Settings. To find it, go to the "View Settings" in your Admin area…

Then click the link to delete it…

Answer 6

it can be done, click on admin then under the "all website data" tab, there will be "view settings". Under that - at the bottom - there will be "delete this view". That does the trick.