Before Notification.Builder came into existence the way to update a notification that was already in the notification tray was to call setLatestEventInfo()
The solution described here works well: Updating an ongoing notification quietly
The key is to use to reuse the builder and setOnlyAlertOnce(true):
if (firstTime) {
mBuilder.setSmallIcon(R.drawable.icon)
.setContentTitle("My Notification")
.setOnlyAlertOnce(true);
firstTime = false;
}
mBuilder.setContentText(message)
.setProgress(100, progress, true);
mNotificationManager.notify(mNotificationId, mBuilder.build());