This is another similar question 20 Billion Rows/Month - Hbase / Hive / Greenplum / What?
The most relevant part:
I cannot stress this enough: Get something that plays nicely with off-the-shelf reporting tools.
.
Hive or HBase put you in the business of building a custom front-end, which you really don't want unless you're happy to spend the next 5 years writing custom report formatters in Python.