Remember that most modern scripting languages have frameworks or backends with some built-in compiling to pre-build and cache the scripts. (see PHP with some optimizers like Zend or eAccelerator, template engines...)
Modern scripting languages like Actionscript3, PHP, Javascript allowing most of modern design pattern (like MVC) and some OOP paradigms - and some advanced designs like "closures". So you have all for "programming".
Rich Internet Applications (RIA) needs a lot of programming skills, the same with RIA running as a desktop application (Flash/Flex with Adobe Air). This has nothing todo anymore with some easy scripting embedded in a website. This are complex applications needing a lot programming skills.
Because most of the scripting languages uses some "backend" to get/retrieve data from databases, this applications are often not easy to develop because of much side effects. People must have knowledge with server stuff to setup their development environment, other scripting languages like PHP for the backends and so so on. Implement some same thing with C++ and a good framework like Qt, wxWidgets are sometimes easier and needs not much more programming skills.
Scripting and programming are for me the same. Yes, you could say "writing a onclick handler for a button on a website is scripting... writing a videoplayer or game with Flex/Flash and Actionscript3 is programming"?
There a differences between a scripting language and a compiled language (host access, sandbox, performance...). But its all programming.
