The Value of Unit Testing

Question

Here are some typical answers(ranked in ascending order of corniness) I get from managers/bosses whenever I bring up the importance of having unit tests and code coverage as

Answer 1

With regard to #3, spending time on unit testing will most likely decrease overall time to market. Great article - http://blog.scottbellware.com/2008/12/does-test-driven-development-speed-up.html