iOS link to app store before submitting an app

Question

I\'m building an \"About\" controller for my iPhone app. I\'ve see other apps successfully include a \"rate in market\" link to within their \"About\" controllers.

I

Answer 1

By now Apple has introduced short-links via the appstore.com domain:

Q: How can I create easy-to-read short links to the App Store for my apps and company?

     iOS: http://appstore.com/ for example, http://appstore.com/keynote

See Technical Q&A QA1633 for the full description of the possibilities.