I have been trying (unsuccessfully) to use Branch to implement deep linking into our iOS application. The Branch URL redirects directly to App Store and never attempts to op
For me, the link worked even though I installed tethered without Adhoc distribution. Then one day it stopped working. That was because I clicked on the forward link to bnc inside the app.
The fix for that was easy - just long pressed the link. An option shows "Open in App". Click this and the link is handled by app. Next time onwards, link works as expected even without long press as Safari remembers this as the default behavior.