Is there a way to track play counts for embedded videos? Ideally without resorting to a thumbnail linked to launch the embed / iframe code.
Example (try it yourself
Ryan, the only way to do this is to use the video sharing site's player api(s), as html and javascript have no native support for this.
To do this for youtube videos, you can check out the documentation here
To do this for vimeo videos, you can check out the documentation here