What is the best way to store a large amount of text in a SQL server table?

Question

What is the best way to store a large amount of text in a table in SQL server?

Is varchar(max) reliable?

Answer 1

In a BLOB

BLOBs are very large variable binary or character data, typically documents (.txt, .doc) and pictures (.jpeg, .gif, .bmp), which can be stored in a database. In SQL Server, BLOBs can be text, ntext, or image data type, you can use the text type

text

Variable-length non-Unicode data, stored in the code page of the server, with a maximum length of 231 - 1 (2,147,483,647) characters.