After installation of a wildcard SSL certificate into the certificate store, the certificate does not appear in the IIS certificate list for use with site bindings.
For anyone who's using a GoDaddy generated certificate for IIS, you have to generate the certificate request from IIS. The instructions on the GoDaddy site is incorrect, hope this saves someone some time.
https://ca.godaddy.com/help/iis-8windows-server-2012-generate-csrs-certificate-signing-requests-4950
Found the answer from a guy named mcdunbus on a GoDaddy forum. Here is article https://www.godaddy.com/community/SSL-And-Security/Trouble-installing-SSL-Certificate-on-IIS-8n-Windows-2012/td-p/39890#