How do I get the name of the active user via the command line in OS X?
Define 'active user'.
If the question is 'who is the logged in user', then 'who am i' or 'whoami' is fine (though they give different answers - 'whoami' reports just a user name; 'who am i' reports on terminal and login time too).
If the question is 'which user ID is the effective ID for the shell', then it is often better to use 'id'. This reports on the real and effective user ID and group ID, and on the supplementary group IDs too. This might matter if the shell is running SUID or SGID.