iOS App Store Pass Parameters in Store Download Link

Question

Similar to this question: How to make ios App Store link with parameters?

I am interested in passing parameters to the download link in the iOS app store. From what

Answer 1

You can pass a parameter to the app via Smart App Banner once the app is installed.

So I suggest providing one link to install the app, then a second link to a page with a Smart App Banner to pass the parameter.

This is a kluge, but it's the only way to do it in iOS. (iTunes store is a black box, whereas Play store passes Android params).