Sometimes, your application and data layer are not that tightly coupled. For example, you may have a telephone billing application. You later create a separate application which monitors phone usage to a) better advertise to you b) optimise your phone plan.
These applications have different concerns and data requirements (even the data is coming out of the same database), they would drive different designs. Your code base can end up an absolute mess (in either application) and a nightmare to maintain if you let the database drive the code.
