OK, I\'ve just got myself a shiny new MacBook Pro, and having been developing my iPhone app on another MacBook, I wanted to migrate my development to my new computer.
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Going into Window > Devices and looking at the Installed Apps, I was able to find out that my app was already installed. Select the app and hit '-' to remove it from the device. Try rebuilding your app with that device as the target.
Worked for me, even though from the phone I couldn't find where the app was installed!