VS 2012 can't load project which uses IIS with custom binding host - thinks it's using IIS Express

Question

I have an ASP.NET project which uses IIS. IIS site is configured to use custom binding host name. Project file contains following settings:

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Answer 1

This problem was ruining my day in VS 2013 today. I tried all of the above, but didn't get the project to load until I created a Web site in IIS and filled in this section in the .csproj file (especially the IISUrl element):

    
      
        
          True
          True
          81
          /
          http://localhost/SomeProject
          False
          False
          
          
          False