sed -i \'/first/i This line to be added\'
In this case,how to ignore case while searching for pattern =first
For versions of awk that don't understand the IGNORECASE special variable, you can use something like this:
awk 'toupper($0) ~ /PATTERN/ { print "string to insert" } 1' file
Convert each line to uppercase before testing whether it matches the pattern and if it does, print the string. 1 is the shortest true condition, so awk does the default thing: { print }.
To use a variable, you could go with this:
awk -v var="$foo" 'BEGIN { pattern = toupper(foo) } toupper($0) ~ pattern { print "string to insert" } 1' file
This passes the shell variable $foo and transforms it to uppercase before the file is processed.
Slightly shorter with bash would be to use -v pattern="${foo^^}" and skip the BEGIN block.