Tracking iOS installs from multiple marketing sources

Question

Use Case: I plan on marketing iOS apps that I own & operate. I plan on marketing these apps on FaceBook and Google. I want to understand my funnel conversion by source.

Answer 1

I don't know If there is a free tool but Adjust is what you are looking for.

• Implement SDK to the project
• Generate a custom URL which redirects user to the Appstore
• User opens the app and SDK sends data which tells It comes from the campaign URL.

For more info you can check below links.;

https://www.adjust.com

https://docs.adjust.com/en/tracker-generation/