PROBLEM
If you start using \"Microsoft Internet Information Services Express (IIS)\" from \"Microsoft Visual Studio (VS)\" you may get when you run
For me I tried a few of the above - run as administrator, check firewall.
For me it was the IIS Express configuration. A little bit of a "just get it working" fix without much investigation, but deleting the folder IIS Express is located under
C:\Users\UserName\Documents\iisexpress
Not sure what caused the issue for my VS2013 - but I am constantly flipping between VS2013 sites in IIS and IIS Express.
NOTE: When I forget to run VS2013 as Administrator, my Local IIS project gets inserted in the IIS Express applicationhost.config file, which fails to open the web project. Which is really frustrating.