How to change color of UITableViewCell when selecting?

Question

I have a menu like so:

The normal (unselected) state for each cell is an image, the selected s

Answer 1

iOS 8.0 (and later) using Swift

Swift 2

override func tableView(tableView: UITableView, shouldHighlightRowAtIndexPath indexPath: NSIndexPath) -> Bool {
    return true
}

override func tableView(tableView: UITableView, didHighlightRowAtIndexPath indexPath: NSIndexPath) {
    var cell = tableView.cellForRowAtIndexPath(indexPath)
    cell?.contentView.backgroundColor = UIColor.orangeColor()
    cell?.backgroundColor = UIColor.orangeColor()
}

override func tableView(tableView: UITableView, didUnhighlightRowAtIndexPath indexPath: NSIndexPath) {
    var cell = tableView.cellForRowAtIndexPath(indexPath)
    cell?.contentView.backgroundColor = UIColor.blackColor()
    cell?.backgroundColor = UIColor.blackColor()
}

Swift 3

override func tableView(_ tableView: UITableView, shouldHighlightRowAt indexPath: IndexPath) -> Bool {
    return true
}

override func tableView(_ tableView: UITableView, didHighlightRowAt indexPath: IndexPath) {
    let cell = tableView.cellForRow(at: indexPath)
    cell?.contentView.backgroundColor = UIColor.orange
    cell?.backgroundColor = UIColor.orange
}

override func tableView(_ tableView: UITableView, didUnhighlightRowAt indexPath: IndexPath) {
    let cell = tableView.cellForRow(at: indexPath)
    cell?.contentView.backgroundColor = UIColor.black
    cell?.backgroundColor = UIColor.black
}