Deleting 1 millions rows in SQL Server

Question

I am working on a client\'s database and there is about 1 million rows that need to be deleted due to a bug in the software. Is there an efficient way to delete them besides

Answer 1

BEGIN TRANSACTION     
    DoAgain:
    DELETE TOP (1000)
    FROM 
    IF @@ROWCOUNT > 0
    GOTO DoAgain
COMMIT TRANSACTION