xcode 8 error denied by service delegate (SBMainWorkspace)

Question

Trying to run a build on simulator and I get this error:

The request to open "com.companyname.appname" failed.

The request was denied by

Answer 1

I followed all the other suggestions in here, and for me, it would fix if I restart Xcode and simulator, then it would work once. After that, the issue would start happening again until I did another restart.

What fixed it for me was to delete the scheme and recreate it.