What makes a “friendly URL”?

Question

I\'ve read a great deal of discussion recently (both on this site and elsewhere) about \"friendly URLs\" but I\'m not sure what exactly makes a URL \"friendly\" and why we r

Answer 1

Thematically linked inner pages that logically work within each other. That is the best way to Silo a URL structure.

The best example, without using client websites would be to look at the BBC website, this has been done in best practice:

www.bbc.com/
www.bbc.com/news
www.bbc.com/news/world
www.bbc.com/news/world/australia

Inner pages have been correctly organised. This is best practice to tell the search engines how to move around the website.