UIImageView missing images in Launch Screen on device

Question

I have an app that supports iOS8 and later, built in Xcode 7 and I am using a XIB for a Launch Screen (I do not have launch images). The view contains a single UILabel with

Answer 1

My solution @iOS 11.x:

• Use .jpg image instead of .png. I think image file size matters;
• (Optionally) Put image file in project directory rather than .xcassets;