If someone wants expandable/collapsible version of the treeview from Vitaliy Bychik's answer, you can save some time :)
http://jsfiddle.net/mehmetatas/fXzHS/2/
$(function () {
$('.tree li').hide();
$('.tree li:first').show();
$('.tree li').on('click', function (e) {
var children = $(this).find('> ul > li');
if (children.is(":visible")) children.hide('fast');
else children.show('fast');
e.stopPropagation();
});
});