I\'m new to the concept nvarchar(MAX). How many characters will it hold?
From char and varchar (Transact-SQL)
varchar [ ( n | max ) ]
Variable-length, non-Unicode character data. n can be a value from 1 through 8,000. max indicates that the maximum storage size is 2^31-1 bytes. The storage size is the actual length of data entered + 2 bytes. The data entered can be 0 characters in length. The ISO synonyms for varchar are char varying or character varying.