I've mixed and matched from different schemes I've seen and based on the tooling I'm using.
So my completed branch name would be:
name/feature/issue-tracker-number/short-description
which would translate to:
mike/blogs/RSSI-12/logo-fix
The parts are separated by forward slashes because those get interpreted as folders in SourceTree for easy organization. We use Jira for our issue tracking so including the number makes it easier to look up in the system. Including that number also makes it searchable when trying to find that issue inside Github when trying to submit a pull request.