I have the following div and I know the selector Id of the DIV.
$('.event').children('img').attr('src', '');
This selects all the elements with the event class and then finds their children img elements. If you have multiple matches and want to change their sources differently then you can use $.each() to iterate through them.
event
img
$.each()
.children()
.attr()
A demo: http://jsfiddle.net/aPzgR/